The movie Maudie is now starting its second week at the Cineplex Cinemas in Yarmouth. Since it opened here on April 21 people have been flocking to the theatre to see the movie with the majority of shows being sold out.
During its first week here, the movie – starring Sally Hawkins as Maud Lewis and Ethan Hawke as the fish peddler Everett Lewis whom Maud married – was being shown in two theatres. The parking lot spilled over night after night as a steady stream of people took in the movie.
Bonnie Smith of Star PR, spokesperson for Mongrel Media, the film’s distributor, says Maudie was the #1 film in Yarmouth last weekend, and the #2 grossing film of the year so far in Yarmouth, behind Beauty and the Beast. The movie has gotten rave reviews by those who see it, with the adjectives beautiful and moving used most to describe it.
The film about the Nova Scotia folk artist who was born in Yarmouth, lived much of her life in Digby County and battled through rheumatoid arthritis, also had the best screen average of all movies being shown in Atlantic Canada over the past week. After expanding to 15 screens across Atlantic Canada the movie took in an average of $7,239 per screen, beating out the per screen average of The Fate of the Furious – the latest installment of the Fast and Furious movies.
Mongrel Media had originally opened the film in Halifax (as well as Toronto, Ottawa and Vancouver) on April 14. It was inundated with requests to release the film more widely – and even some criticism that it initially wasn’t – including from here in Yarmouth.
On April 28, the film is expanding further across Canada, bringing its screen count to 75.
The film has won numerous film festival awards and on April 24 its screenwriter Sherry White of Newfoundland won the Writers Guild of Canada Screenwriting Award for Feature Film.
The movie has also been sold worldwide, with Sony Pictures Classics opening June 16 in the United States.