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Pictou County mom shares de-cluttering techniques on YouTube

Janine Young recently met author Marie Kondo, who changed her world with her book. Young has successfully competed the Konmari method and video blogged about her journey, which has led to a successful following on YouTube.
Janine Young recently met author Marie Kondo, who changed her world with her book. Young has successfully competed the Konmari method and video blogged about her journey, which has led to a successful following on YouTube.

NEW GLASGOW, N.S. - Janine Young sees her life taking off in a new direction, and is willing to let the journey continue with thousands of people following her.

It all started in March 2015 when the Pictou County mother of three young children was feeling overwhelmed with life.

“Maybe it is divine intervention or meant to be that I discovered this book,” she said. “It was on the Chew or the View and they were discussing how this was all the rage and it just spoke to me.”

Titled The Life-changing Magic of Tidying Up, it had her hooked by the first page. It describes a Japanese method that focuses on de-cluttering homes, but it is really much more, she said.  

“The normal approach is, ‘I have too much stuff in my house, I want to simplify,’ so you start in the kitchen, bedroom or downstairs. I have done it many times and every time I just accumulated it again. I would make a bit of headway and then in weeks or sometimes days, it would all come back.”

Young said the author Marie Kondo’s method is different from anything she has seen before because instead of getting rid of stuff room by room, it is category by category. For example, a person starts with clothing, putting everything on the floor and sorting everything out that makes them happy.

“Everything in your home should spark joy,” she said. “It should make you really happy. When I did my clothing, I got rid of 80 per cent of my clothes and I changed my mindset. Now when I look at my closet, everything is an option and I am happy with everything. I shop different, I feel different. It is life changing.”

It took her six months to complete the methods of the book, but instead of just reading and following instructions, Young decided to share her journey with the world via a blog on YouTube called A Young Mum.

“For whatever reason, I just felt I wanted to share it,” she said. “I wanted to make it real, do my own thing and be accountable, so I started documenting it with my own point and shoot camera in my bedroom and my closet, which now almost 200,000 people have seen.”

She said the video blog has been therapeutic because it helped her share her success, but also got her through some challenging times. So far, she has 1.5 million views and nearly 12,000 subscribers as well as media attention from television stations and publications in Japan, Germany, Switzerland and Australia.

She is also recognized in Pictou County by people who watch her video blogs.

“It is really a little off-putting,” she said. “I treat it like a bubble and when I leave my house, I don’t think about it, but it is growing all on its own. The part that really makes me proud and enthusiastic is that I see people doing this in the United States and bigger urban areas, but it’s nice to know you do that here.”

It all started in March 2015 when the Pictou County mother of three young children was feeling overwhelmed with life.

“Maybe it is divine intervention or meant to be that I discovered this book,” she said. “It was on the Chew or the View and they were discussing how this was all the rage and it just spoke to me.”

Titled The Life-changing Magic of Tidying Up, it had her hooked by the first page. It describes a Japanese method that focuses on de-cluttering homes, but it is really much more, she said.  

“The normal approach is, ‘I have too much stuff in my house, I want to simplify,’ so you start in the kitchen, bedroom or downstairs. I have done it many times and every time I just accumulated it again. I would make a bit of headway and then in weeks or sometimes days, it would all come back.”

Young said the author Marie Kondo’s method is different from anything she has seen before because instead of getting rid of stuff room by room, it is category by category. For example, a person starts with clothing, putting everything on the floor and sorting everything out that makes them happy.

“Everything in your home should spark joy,” she said. “It should make you really happy. When I did my clothing, I got rid of 80 per cent of my clothes and I changed my mindset. Now when I look at my closet, everything is an option and I am happy with everything. I shop different, I feel different. It is life changing.”

It took her six months to complete the methods of the book, but instead of just reading and following instructions, Young decided to share her journey with the world via a blog on YouTube called A Young Mum.

“For whatever reason, I just felt I wanted to share it,” she said. “I wanted to make it real, do my own thing and be accountable, so I started documenting it with my own point and shoot camera in my bedroom and my closet, which now almost 200,000 people have seen.”

She said the video blog has been therapeutic because it helped her share her success, but also got her through some challenging times. So far, she has 1.5 million views and nearly 12,000 subscribers as well as media attention from television stations and publications in Japan, Germany, Switzerland and Australia.

She is also recognized in Pictou County by people who watch her video blogs.

“It is really a little off-putting,” she said. “I treat it like a bubble and when I leave my house, I don’t think about it, but it is growing all on its own. The part that really makes me proud and enthusiastic is that I see people doing this in the United States and bigger urban areas, but it’s nice to know you do that here.”

Janine Young holds a book at changed her life. The Magic of Tidying Up taught her a new method to de-clutter her home, but also led to a new career as a successful video blogger and professional consultant in the Konmari method of de-cluttering and organizing.

Though she has finished completing the method, she is now continuing with her blogging in addition to recently finishing her certification to teach Kondo’s method as a professional consultant.

She travelled to New York to meet the author and take part in her seminar and was surprised when Kondo knew who she was from her blogs.

“She is lovely. I don't know how to describe it, but when you are in her presence, it is a strange sensation. She is very calm.”

Young said her exposure has also allowed her to showcase her community to the world by videos of the local farmers market, retailers, artisans, festivals and beaches.

“When I think about it, there are times I start to cry,” she said. “I never would have imagined there would be a day when I picked up my little point and shoot and talked honestly about where I am in my life. I know I am not the only person, but come along and see where I go.”

She continued on with her blogging by sharing her day-to-day experiences, places she visited with her family or Nova Scotia artisans and businesses.

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